ABOUT US

What we believe

We are travelers, hustlers, dreamers, and everyday coffee lovers who wanted more than a quick caffeine fix. We longed for something that carried the warmth of home and the richness of tradition, while fitting seamlessly into a busy day.

From farmers in Vietnam’s highlands and lowlands to innovators using freeze-drying technology, our story is about people who care deeply about both heritage and progress. We want to honor tradition, embrace modernization, and connect hearts through every sip.

Out of this vision came K7 CAPHE – freeze-dried coffee that feels authentic and balanced, wherever life takes you. Not too heavy, not too fleeting — just thoughtful original coffee rooted in Vietnam, crafted for the modern world

What we believe

We believe coffee should serve people, not compromise them. Too often, instant coffee feels artificial, while café blends are heavy or inconvenient. Many people end up choosing between authenticity and accessibility.

At K7 CAPHE, we believe you deserve both:

  • Calmness – coffee that grounds you, without overwhelming.
  • Sincerity – pure Vietnamese beans, with no additives or masking flavors.
  • Connection – coffee that carries the culture of Vietnam while keeping pace with modern life.

Your coffee should be as thoughtful as you are — helping you pause, focus, and connect without forcing trade-offs.

A word from our founders:

“We created K7 CAPHE because we couldn’t find coffee that was both true to Vietnam’s heritage and easy to enjoy in our daily lives. Our belief is simple: no one should have to choose between authenticity and convenience. Every cup should carry calmness, sincerity, and connection — wherever you are.

How we do it

Sourcing with respect

100% Vietnamese Arabica and Robusta, grown in highlands and lowlands by farmers who know their land and traditions.

Freeze-drying with care

Modern technology that locks in aroma and flavor — no masking, no shortcuts, just honest coffee.
 

Certified for trust

Every batch meets HACCP and ISO 22000 standards, so you can drink with confidence.
 

Designed for modern life

Coffee that’s ready in 30 seconds - whether at home, on the move, or between meetings.
 

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